Some real estate agents don’t feel that floor plans are important. But research has proven that properties sell faster with them.
Home seekers adore floor plans. What’s more, they help your listing attract more attention.
THE FULL PICTURE
When viewing real estate pictures online, potential buyers can’t see how the ‘whole’ fits together, in particular when the home is vacant.
With a floorplan home buyers can see where rooms are located, the windows in each room, how the entire property flows and if there’s sufficient storage space.
Once a potential buyer sees a floorplan, it makes sense and they’ll be more keen to visit the property. Out-of-town buyers may even be willing to buy a property, despite not seeing it for themselves.
HELP THEM REMEMBER YOU
When house hunting, people visit several properties in a day. They may not remember everything, and you must make the property easier to remember. A floor plan in your open house brochures will help potential buyers remember the home itself.
PLACE THE BUYER IN THE HOUSE
Floorplans let potential new owners imagine and draw their furniture into the home. Your job as an estate agent is making buyers fall in love with a property – and a floorplan does exactly that. Once they’ve imagined themselves living there, they will be emotionally attached and may sign much faster.
TOP TIPS FOR FLOOR PLANS
Now that your know floor plans are so good for marketing property, review our tips:
• Include measurements and dimensions so buyers can draw their furniture onto it
• Use straightforward plans, council or building plans are way too complicated and detailed
• Make sure your plan depicts the full property so buyers can see how the house sits on the stand
• Full color plans are much more interesting
• Be sure to include all the windows and doors.
WHERE TO FROM HERE?
Are you keen to start using floor plans in your property marketing? Let us know your top tip! Alternatively, let us know if you need help – we can deliver amazing 2d and 3D floor plans, fast!
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